Maverick is a multidisciplinary creative studio, focused on developing graphic identity, strategy and positioning, packaging, displays and installations, websites and digital experiences, advertising, and communication.
The International Trademark Association (INTA) is a global association of trademark owners and professionals dedicated to supporting trademark and intellectual property (IP) rights in order to protect consumers and promote fair trade.
With over 11,000 members, INTA held its 141st Annual Meeting in Boston, the largest and most attended gathering in the association's history. As a result, Unbranded was called upon to develop graphic and digital materials to help visitors explore the city.
We conducted a thorough analysis of Boston's most interesting points and created an easy-to-read infographic to showcase the city's top experiences.
The user-friendly tool was well-received, with users appreciating its aesthetic and functionality, which accurately represented the sophistication of the city.